Corporate Guidelines encapsulate the corporate identity of a company. They are the rule books that define the brand and they insure that the brand assets are handled correctly by those coming in touch with the brand. As an identity develops and a visual language around it starts to grow the guidelines record the rules and decisions that make the brand what it is.
Quick Brown Fox have helped to establish some of Dublins better know brands and our experience allows us to define the process and its targets. See below for some sample guidelines.